Our client, a SOHO public relations boutique and a division of a leading UK-headquartered agency, seeks a Senior Account Executive who is a specialist in sports publicity to join their PR team.  This addition to staff will report to the Director of Fashion & lifestyle and concentrate on several outdoors/lifestyle/action fashion sports lines.  The accounts will be strategic programs heavily sports focused, so in-depth knowledge of soccer is required, as is familiarity with soccer, basketball and action sports media initiatives.  Candidates must have 4+ years current public relations agency experience on directly related large-budget national lifestyle accounts, a proactive approach to new and traditional media, flawless in planning and executing events, and able to manage client relations.  In addition, the agency thrives on a vibrant, collaborative culture, and seeks a PR professional with an entrepreneurial streak who respects all forms of communications and thinks creatively with a non-traditional approach.  Salary to $60,000 annually plus full benefits.